Guest post by Kamaljit Singh, Founder and CEO of AMZ One Step.

Last year has been challenging for all. It has impacted and altered different aspects of life including the e-Commerce market, part of which includes Amazon shoppers’ behavior. 1 out of 3 shoppers spent more time shopping online between July and September 2020. Additionally, final quarter holiday shopping occasions were helpful for online retailers. Keep these aspects in mind. We can predict progress in online shopping in 2021.

In 2021, sellers have to be attentive and keep an eye on every change because it will affect online shopping and the market. By paying close attention, we will be able to get spots and improve sales and product rankings. Amazon is a place with over two million active third-party sellers.

To improve and successfully grow their business, the seller must stay afloat of yearly market trends. Some ways that can help give you the spotlight among competitors are:

Guest post by Kamaljit Singh, Founder and CEO of AMZ One Step.

We are heading towards the biggest festive season of the year. The roads have decked with the twinkling lights, and Santa statues have begun to come into the scene this year. This festive ambiance also reminds us of another reason to be even more excited, which is the biggest day of the year for the shoppers. Yes, we are talking about Black Friday and Cyber Monday. However, this year it is not going to be the same for quite obvious reasons.

People are working from home, and everybody is operating their businesses from indoors. More and more people are turning towards e-commerce sites, Amazon being one of the biggest names among them. The shoppers are more cautious this year as the shopping patterns and customer expectations are changing drastically. If you are a seller on Amazon, you might be under high stress right now, thinking of ways to boost your sales on this occasion and supercharge your growth.

What started on July 15, 2015 as a holiday to commemorate Amazon’s 20th Anniversary, in addition to providing value to Prime subscribers, Prime Day has become one of the most highly anticipated days of the year for shoppers.

On Prime Day, Amazon Prime members get exclusive discounts on innumerable items belonging to hundreds of categories.

Prime Day didn’t get off to a hot start in 2015, but in a span of just 4 years, it has surpassed Cyber Monday and Black Friday in terms of user engagement. As of 2019, members bought more than 175 Million items compared to 34 Million items in 2015.

With over 2.5 million sellers working within 36 diverse product categories, Amazon is basically the world’s largest online shopping mall. The expansive distribution and supply chain networks across 12 countries act as the different sections of this mall, with each unique market catering to the needs of every visitor’s wide range of interests.

Amazon initially started as an online bookstore in America. Today, it sells nearly every item on the market across the world. The company went from making $511,000 in revenue back in 1995 to declaring $280.52 billion in sales just last year. To put it simply, Amazon evolved from a small start-up to a behemoth nearly impossible to comprehend in size and diversity.